The Lab Co.

Denim Laundry Detergent 300ml


Our denim laundry detergent is formulated for: all denims... from jackets to jeans.

FUNCTION: We've developed the ultimate non-bio laundry liquid to ensure your denim retains that perfect fit and colour, wash after wash. Our non-bio detergent formulation protects the cotton fibres of your denim, locking in the colour, whilst our precise blend of cleaning and conditioning agents ensure your denim maintains its original shape.

FRAGRANCE: This scent is all about keeping things laid back and fresh like it should be when we wear denim.... balancing Bergamot, calming Mandarin Rind with a grind of Black Pepper to give you that extra boost of energy. 


  • Concentrated / up to 20 washes
  • Non-bio & non-toxic
  • Plant based / vegan
  • ZERO harsh chemicals or toxins
  • Preserves fabric 
  • An alternative to dry cleaning*
  • Eliminates the need for dry cleaning
  • Made in the UK
  • Cruelty-free

We recommend using the wash alongside our Denim Mist which boosts fragrance and keeps items fresh between washes.


Hand Wash: 1-2 capfuls (10-20mls)

Machine Wash Soft Water/Light Soiling: 2 capfuls (20mls)

Machine Wash Hard Water/Heavy Soiling: 4 capfuls (40mls)

*Please follow the advice given on the garment care label.

Contains natural ingredients and no harsh chemicals. This includes 5 - < 15 % non-ionic surfactants. < 5% fragrance (contains citral, d-limonene), preservative (contains phenoxyethanol).

Customer Reviews

Based on 1 review

Washes denim quiet well and does not make the fabric stiff. Has a lovely scent.

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